San Diego bakery ranks #1 in the US, according to Yelp – NBC 7 San Diego
Yelp posted his list of the 17 best bakeries in the United States and the number one may be right around the corner from you.
Located in the East Village, Izola tops the charts. With over 400 reviews on Yelp, Izola has a solid five-star rating and it’s not hard to tell why. Tantalizing images of the wide range of buttery and flaky croissants, sourdough galore, Tahitian vanilla knot and more restaurant reviews page.
Photos: San Diego Bakery, Izola, Ranked #1 in the U.S., According to Yelp
When considering ordering, follow the recommendations of the two biggest fans themselves, owners Jeffrey Brown and Jennifer “Jenny” Chen. Brown’s current favorite is Seedy Multigrain Sourdough. “Mr. Savory here,” exclaimed Brown during our interview, then listed the spectacle of the seeds incorporated into his sourdough. Chen, on the other hand, is rather greedy.
Her favorite is the classic croissant that comes from the heart. Izola’s croissant is one of their most sought after dishes, but it was almost not on the menu at all. Brown never particularly liked croissants, but one day his partner, Chen, asked him to try making one for her, and voila! The Izola croissant was born.
For first-time customers, Izola is sure to rise to the occasion with its delicious pastries and general urban vibe. The studio loft-turned-bakery offers live shows on Saturdays and Sundays featuring local artists, the perfect complement to your sourdough olive and “hot potion” (a fan-favorite peppermint tea with a Moroccan touch).
Izola has the option to order online ahead of time to ensure your pastry will be hot and ready for pick up. You can visit Izola website for more information on how to order and the different menu options.
Chen and Brown created Izola two years ago during the pandemic to reach out to their community and provide some joy during a difficult time. Owners would lower croissants from their third-floor loft window to customers to provide a safe, socially distanced method of distribution.
The owner of an East Village bakery has found a way to bring his community together, while practicing impressive social distancing. NBC 7’s Lauren Coronado has the story.
Since then, business has boomed, especially after its ranking as the #1 bakery in the United States. Izola remains faithful to its values and its quality standard despite the influx of new customers.
“It’s bittersweet,” Chen explained. They’re so grateful for the new customers Yelp has brought in, but they still want to make sure their employees aren’t overwhelmed and can still convey their values of justice and produce quality baked goods.
They promise to serve everything hot and fresh from the oven. The owners explained that employees bake continuously throughout the day to provide brand-new baked goods to customers.
Izola excels as a bakery not only with its high-quality baking, but also with “a broader view of inclusion and community building,” according to Yelp user Lisa B. Brown and Chen have explained that they strive to create an inclusive and empowering environment for their customers and employees.
They are run primarily by women and members of the LGBTQIA+ community, Brown explained. They take pride in promoting minority justice in the community and uniting people through their baked goods.
“Bread is a pretty simple thing. People eat bread in all cultures. It’s a way for people to come together and literally break bread. There’s something really community-driven about what we do to provide something as simple as a loaf of bread to our community,” Chen explained.
Brown and Chen covet their employees to the point of saying that they all pay them exactly the same salary, regardless of their title or job description. They also created a stock investment platform which is open to everyone. The owners say their employees believe so much in their mission for justice that they are willing to invest their own money in the business.
“We wanted to give everyone the opportunity to invest in something they love…even our employees invest if you can believe it,” Brown marveled.
Izola has officially grown out of his space and is ready for an upgrade. But don’t worry if you’re trying to get your hands on a freshly baked morning bun – that move is still on the way. The new space will be in City Heights and will still provide the welcoming, urban vibe you can get at the loft bakery now. The new location has yet to be released, but it should be able to include more guests and expand the Izola experience. For updates on the new location, follow on Izola’s social networks.